Las Américas Hotels Group strengthens its premium positioning with an exclusive experience alongside The Macallan and Banco de Occidente

On December 9, our Vice President and Directors of Marketing and Sales of Las Américas Hotels Group, along with our Director of Operations of the Hotel Las Américas and Leader of the Erre by Ramón Freixa Restaurant, attended an exclusive experience designed at The Macallan Gallery Bogotá, a space recognized for its design, sensory curation and focus on contemporary luxury.


The evening, organized by Erre de Ramón Freixa, The Macallan and Banco de Occidente for its Mastercard Black segment, brought together a select group of guests with whom details were shared about Erre's gastronomic proposal and the benefits and experiences available at the Hotel Las Américas and the group.


During the event, the New Year's Eve Dinner at Erre was highlighted, the fine dining offering led by the Spanish chef with two Michelin stars, as well as experiences that integrate gastronomy, lifestyle and hospitality into a single concept.


This alliance represents a strategic step to strengthen the group's positioning in the premium market, expanding its presence in highly qualified audiences and reinforcing the link with internationally recognized brands.


“For Las Américas, creating memorable experiences and building partnerships that add value for our guests is a priority. Events like this allow us to showcase the level of excellence that characterizes our brands,” stated Carolina Barrios Lora, Corporate Director of Marketing and Experiences.


Las Américas Hotels Group will continue to develop initiatives that connect with new market segments and elevate the overall experience of its visitors through innovation, quality, and exceptional service.